Deliverability

Bounce and complaint rates held well below industry "good."

Transactional email only works if it lands. Coastar LNC is engineered around three numbers — bounce, complaint, and delivery — and every mechanism on this page exists to keep them inside the thresholds that protect your reputation. We are strict on bad and unsolicited email, because one bad sender degrades deliverability for everyone.

Current platform stats · all accounts

600,000

All transactional · 24 Oct 2026
Delivered598,942
Bounced1,058
Bounce rate0.176%
Complaint rate0.014%

Source: Coastar LNC platform telemetry · Last updated 24 Oct 2026

Benchmarks

Industry "good" vs. our operating targets.

The table below shows the accepted thresholds for transactional email deliverability, and the targets Coastar LNC operates to.

Metric Industry "good" Industry "acceptable" Coastar LNC target
Bounce rate < 0.5% < 2.0% ≤ 0.18%
Complaint rate < 0.05% < 0.10% ≤ 0.02%
Delivery rate > 99.0% > 98.0% ≥ 99.8%
SPF / DKIM / DMARC All three Two of three All three required

Industry thresholds are drawn from published ISP and deliverability guidance. Coastar LNC targets are the internal thresholds at which our platform alerts before any account approaches the industry line.

How we enforce it

Six mechanisms, running continuously.

Every number in the table above is the result of these controls. None of them are optional on a Coastar LNC account, and none of them can be bypassed by customer request.

Suppression lists

Permanent bounces, complaints, and manual suppressions are removed from every subsequent send, automatically. There is no path around the suppression list.

AI list hygiene

Every address is scored before it's added to your active list. Risky addresses are held out of sends until you review them.

Real-time reputation monitoring

Bounce, complaint, and volume are tracked continuously. Any account approaching an industry threshold triggers an alert before it crosses it.

Event-driven handling

Bounce and complaint events arrive over our event stream and are processed automatically. Manual review is available but never required.

Authentication by default

SPF, DKIM, and DMARC are required on every sending domain. The platform will not send from a domain that fails authentication.

Warm-up by default

New domains and IPs start at controlled low volume and ramp up gradually, driven by bounce, complaint, and delivery rate.

Strict policy

We are strict on bad and unsolicited email.

Our deliverability targets are only possible because we enforce them at the platform level. Accounts that damage them are removed.

Transactional only

Every email must be triggered by an authenticated user action or an internal application event. Marketing, promotional, newsletter, and bulk email are prohibited.

No bad lists

Purchased, rented, scraped, harvested, or unknown-source address lists are prohibited. Recipients must have a direct, existing relationship with the sender.

Strict enforcement

Accounts that ignore suppression, exceed bounce or complaint thresholds, or send prohibited content are suspended. Repeat violations are terminated.

Transparency

Every number has a source and a timestamp.

Our platform stats are updated from live telemetry, and every panel on this site cites where its number comes from. We publish a quarterly deliverability report — you can subscribe on the homepage.

600,000 emails

Sent today across all transactional streams. Source: platform telemetry.

0.176% bounce rate

Below the industry "good" threshold of 0.5%. Measured daily, published quarterly.

0.014% complaint rate

Below the industry "good" threshold of 0.05%. Complaints are processed automatically and suppressed immediately.

Want to see your domain's numbers?

We'll run a free deliverability audit on your sending domain — SPF/DKIM/DMARC, current bounce and complaint trends, and an action plan. No commitment.

Request an Audit